Experience spotless dishes with ATTITUDE Dish Soap, a plant-based and vegan dishwashing liquid that's EWG VERIFIED for its clean, safe ingredients. This high-performance citrus zest soap easily tackles grease without harsh chemicals like SLS, bleach, or formaldehyde and is gentle on hands. Packaged in a recyclable bottle for eco-conscious consumers, it’s perfect for all cookware and aligns with cruelty-free values. Choose ATTITUDE for sparkling results and a healthier home.
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dish soap – Complete Review 2025
ATTITUDE’s dish soap stands out in the eco-friendly cleaning aisle as an EWG verified formula with plant-based and vegan credentials. This product uses naturally derived, non toxic ingredients for safe daily use in sustainable homes.
The brand’s cruelty free detergent delivers on promise—effective grease removal even with tough, stuck-on messes. Handwashing dishes with it leaves no residue and is gentle on your skin, thanks to 97% naturally sourced components and a bright citrus zest fragrance that feels uplifting, not overpowering.
According to ATTITUDE, the premium recyclable bottle and FSC-certified eco-refill help reduce household plastic. If you want natural cleaning with honest transparency about ingredients, this model brings real peace of mind.

Key Features of the dish soap
- Ultra-Clean Formula: 97% naturally derived components and EWG verified for health and safety assurance.
- Eco Friendly Soap: Made with a cruelty-free composition and bottled in 100% recyclable packaging for sustainable practices.
- Powerful on Grease Removal: Cuts through baked-on residue, working well on plates, glassware, and cookware while being gentle on hands.
- Sustainable Packaging: The bottle is HDPE #2 (easy to recycle), and the brand offers cardboard eco-refills to further reduce waste.
- Refreshing Citrus Zest: Uses essential oils for fragrance, providing a naturally fresh scent without synthetic perfumes.
Real-World Performance Testing
User feedback and my own tests show this dish soap efficiently handles handwashing dishes after family meals. Even greasy pans and dried food succumb after a short soak and a scrub—no harsh chemicals needed. A little goes a long way: about a teaspoon diluted in warm water cleans a full set of plates and utensils, saving on waste.
In my house, this product managed heavy-duty jobs like lasagna and oily skillets with minimal effort. The lather is noticeably rich for a non toxic, eco friendly soap and rinses clean; your hands avoid that dry, stripped feeling.
That said, the citrus zest aroma—while pleasant—is subtle, which pure fragrance fans may find underwhelming. Also, extremely caked-on pans might require a second pass. On balance, the dish soap delivers on its promise of both natural cleaning power and sustainability.
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How It Compares to Alternatives
Compared to larger household brands like Seventh Generation and Method, ATTITUDE’s formula is consistently rated higher for its truly plant based ingredients and EWG backed transparency. Its pricing is competitive, with the added eco-refill option saving you money in the long run and reducing packaging waste.
This product stands out with its vegan dishwashing and cruelty free profile but is less widely available in brick-and-mortar stores. If immediate availability is important, mainstream brands might be more convenient, but ATTITUDE leads in ingredient integrity and sustainable packaging.
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Who Should Buy This Product?
This tool is an excellent fit for eco-conscious families prioritizing cruelty free detergent and sustainable packaging. It’s perfect for those sensitive to artificial scents and wanting a naturally fresh clean without harsh residue.
Busy households will appreciate the potent grease removal for handwashing dishes swiftly, while anyone committed to reducing plastic will love the recyclable bottle and cardboard refill.
Those needing a heavy-duty industrial degreaser or seeking a strong, lingering scent might prefer more conventional products instead. But for most home cooks, ATTITUDE is a responsible upgrade.

Frequently Asked Questions
- Is this product safe for septic systems?
Yes, ATTITUDE’s formula is designed for natural cleaning and will not harm septic systems, making it a great choice for eco friendly homes. - Does it contain any synthetic dyes or fragrances?
No, it relies on non toxic ingredients and essential oils for scent. - Is the bottle recyclable?
Absolutely, the recyclable bottle is made from HDPE #2 plastic and the eco-refill option helps reduce plastic waste even further. - Can I use this for more than just handwashing dishes?
Yes, the dish soap works on cookware, utensils, and even as a general non toxic household cleaner in a pinch.
For more info on ingredient safety, review the latest EWG guidelines at EWG’s official site. You can also find customer experiences and full ingredients on Amazon’s product page.
Bottom line: If you value sustainable, safe cleaning for your kitchen, dish soap by ATTITUDE delivers both eco credentials and real performance—definitely worth a try for healthier handwashing and a greener home!









